From Zendaya to Penélope Cruz: what is the ‘doll hair’ hair trend and why it triumphs among the ‘celebrities’


This September has been a month full of events and red carpets, from Fashion Week to the most important European film festivals, so the trend radar has been running at full throttle. After having analyzed all the looks, it seems that, for this fall, we have a winning style when it comes to hair: the so-called ‘doll hair’.

This style brings to our memory the hairstyles worn by the dolls of our childhood, such as Barbies, Nancy or porcelain dolls. So this style revisits a classic beauty that is updated to adapt to our time: childish but sophisticated, simple but very flattering, with a naif but powerful point.

we have seen a lot on big ‘celebrities’ like Zendaya or Ariana Grande, but she has also been very followed on the national scene with Penélope Cruz and María Pombo. In addition, this hairstyle has triumphed on the most important catwalks of the autumn-winter 22/23 season, such as Chanel’s.


Kylie Jenner

On many occasions he has appeared in his more striking and easy to do version, like the ponytail, since it is one of the simple and comfortable hairstyles to pick up the hair, revealing the length of the hair and sharpening and elongating the features of the face. However, its greatest quality comes from the ability to adapt to all styles, going from a casual look to a waste of elegance.

Penélope Cruz shows that the 'doll hair' is not only for twenty-somethings
Penélope Cruz shows that the ‘doll hair’ is not only for twenty-somethings
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“At first glance, it might appear that the ‘doll hair’ style is reserved for the youngest, but nothing could be further from the truth. Its versatility and the way in which it manages to highlight the features of the face through the different volumes provide it with a great rejuvenating effect”, explains Mª José Llata, director of Peluquería Llata ​​Carrera.

Penélope Cruz dared with this look when she received the 2022 National Film Award. As the expert explains, “with this hairstyle the face is clear and slightly firmer, thanks to the high position of the ponytail. The upper volume also raises the focus of attention and achieves an anti-gravity effect. It is a hairstyle that gives off naturalness, but at the same time it is very elegant”.

We’ve seen this look on her more glamorous version worn by Zendaya at the 2022 Emmy Awards gala, where she received the statuette for Outstanding Lead Actress in a Drama Series for her role in the hit series Euphoria. Undoubtedly, Zendaya also triumphed on the red carpet with her black satin dress with a sweetheart neckline, by Valentino.

Zendaya with her Emmy Award for 'Euphoria'
Zendaya with her Emmy Award for ‘Euphoria’
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As for her hair, “everyone fell in love with a long hair full of volume, clearly inspired by ‘Old Hollywood’. The headband, matching the fabric of her dress, adds a touch more innocent and childish, appealing to the purest and filter-free beauty. In addition, this accessory manages to emphasize the transition between the two textures: polished in the front area and with extra volume in the rest of the hair. The finish is very striking, but balanced”, says Llata.

It is not necessary to pick it up in any way to wear the ‘doll hair’ look, as Sabrina Carpenter demonstrates. The singer shows that we can wear this look in our day to day if a suitable hair base is worked.

Sabrina Carpenter at the 2022 MTV Video Music Awards
Sabrina Carpenter at the 2022 MTV Video Music Awards
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“Blonde tones are the most appropriate to soften the features and bring a lot of luminosity to the face. In her case, it is a light blond but very natural, with different heights to add movement and depth to her long hair. Long bangs open in the middle are the ideal accessory to emphasize the result that we are looking for and, without a doubt, it will be one of the great trends for this fall. The secret to this spectacular mane is to take great care of it so that it looks that healthy”, the expert tells us.

Who could not resist this look either has been María Pombo. The ‘influencer’ attended the J’adore de Dior event on September 28 with a rather ‘preppy’ style in which she could not miss this ponytail so sixties that champions the ‘doll hair’ hairstyle and that has fascinated us.

María Pombo at the J'adore de Dior photocall
María Pombo at the J’adore de Dior photocall
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The simplicity and sophistication of this look makes us want to adapt it for both special days and more mundane tasks. Luckily, to achieve this updo with a professional and impeccable result, the Jean Louis David experts have told us the step by step of this process.

This is how the ‘doll hair’ ponytail is made, according to experts

“The first and most important step to achieve looseness to the hair goes through deep clean and hydrate so that we will eliminate caking, provide shine and give extra movement capacity to the up-do”, they explain to us. For this they recommend the range Go Green by Jean Louis David, which eliminate free radicals that accumulate in the scalp and provide extra shine and a sensation of freshness to the hair.

“Once he hair is well polished and verifying that it does not have any imperfections, then the ponytail can be collected” points out Pedro Moreno. This is undoubtedly the most important step. Getting find the perfect place where to place the ponytail is not an easy task and this is what the Jean Louis David expert tells us, because as he explains “it is not the same to place a low ponytail or a very high ponytail. The important point is the one that brings elegance to the hairstyle “.

Ariana Grande has made the ponytail 'doll hair' her trademark
Ariana Grande has made the ponytail ‘doll hair’ her trademark
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The final touch to round off the ‘doll hair’? Shine, shine and more shine. Getting that mirror effect from root to tip is essential to outshine with our up-do in any setting. “To get a lot of shine in the hair, we will begin by applying mirror-effect lacquer to the collected part, in order to guarantee that it is maintained throughout the evening with that magical touch”, adds the expert to later recommend the fix-spray of the range GoStyle by Jean-Louis David.

Lastly, they remind us not to leave the ends of our hair aside and to crown our look with a healthy, luminous mane without any frizz. To do this, we end up apply a few drops of hair oil to the ponytail (previously warmed with our hands) and extend it along its entire length. Ready, you already have the perfect ‘doll hair’ style ponytail for any occasion.


Chanel Terrero at the Mercedes-Benz Fashion Week Madrid

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